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Canada Goose opens its first permanent outlet store in East Japan at Gotemba

Mitsubishi Estate Simon is adding five permanent brands and four first-time pop-ups at Gotemba Premium Outlets this autumn, headlined by Canada Goose's first permanent outlet store in eastern Japan -- a sign premium outerwear houses are building out a discount-channel footprint alongside their full-price Japan stores.

An open-air outlet promenade in autumn, awning-fronted shops on one side, shoppers with bags walking toward a mountain with a snow-capped peak.
Illustration by floortok.com

Mitsubishi Estate Simon said Gotemba Premium Outlets, its outlet mall in Shizuoka Prefecture, will open five new permanent stores between September 26 and November 6, including Canada Goose, which the company described as the Canadian outerwear house's first permanent outlet store in eastern Japan, according to a release dated October 20.