Paris label Martin Martin makes its Japan debut with an Isetan Shinjuku pop-up
Paris label Martin Martin makes its Japan debut with a two-week Isetan Shinjuku pop-up, which its distributor calls the first step in a "full-scale" push into the market.

DIGA Corporation, the Japan distributor for Paris-based label Martin Martin, said the brand will hold its first pop-up in the country at Isetan Shinjuku's Main Building, running September 16 to 29 on the third floor's contemporary and promotion section.