Sogo Hiroshima rebuilds its cosmetics floor for the first time in 23 years
Sogo & Seibu is growing the cosmetics floor at its Hiroshima flagship by nearly 40%, aiming for the largest beauty floor in the Chugoku-Shikoku region and landing regional debuts for Make Up For Ever and La Mer along the way.

Sogo & Seibu is rebuilding the cosmetics floor at Sogo Hiroshima for the first time in 23 years, aiming to create the largest such floor in the Chugoku-Shikoku region, the department-store operator said in a release dated 17 September.