Pendleton's Japan arm launches a domestically made, Bishu-wool-only label
Minoya Corporation, which runs Pendleton in Japan, is launching a Japan-only line sewn domestically from Bishu wool — a bet that "made in Japan" sells even inside an American heritage brand.
Minoya Corporation, which operates Pendleton's business in Japan, is launching a Japan-only label called BLUE LABEL, made from Bishu wool and sewn domestically, for the brand's 2026 autumn/winter season, the company said. Advance pre-orders open on 18 September, with general sale following on 25 September.