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Nitori opens its 600th store in Japan, a milestone at Aeon Town Kamaishi in Iwate

Nitori's 600th domestic store opens 24 July inside Aeon Town Kamaishi in Iwate — a milestone reached, true to the retailer's regional playbook, by leasing space inside someone else's mall rather than building its own.

Illustration of a regional Japanese home-goods store inside a shopping mall, shoppers browsing furniture and homeware with a quiet street visible outside
Illustration by floortok.com

Nitori will open its 600th store in Japan on 24 July, a milestone reached with a new outlet inside Aeon Town Kamaishi in Iwate Prefecture, the furniture and home-goods retailer said in a release. Counting group brands together, it is the 1,086th store Nitori Holdings operates.