Kiddyland brings its Miffy pop-up back for a fourth year, touring Tokyo, Osaka and Sapporo
Kiddyland's Miffy-branded pop-up shop returns for a fourth consecutive year, opening at Yurakucho Marui in October before touring to Osaka and Sapporo, a recurring format the character retailer now leans on across three cities.
Kiddyland Co., Ltd. said it will open "miffy style POP UP SHOP in Yurakucho," run in cooperation with Dick Bruna Japan Co., Ltd., at Yurakucho Marui's first-floor Calendarium space in Tokyo from 2 to 19 October, open 11:00 to 20:00 (19:00 on the final day, with advance reservation required for entry). It is the fourth consecutive year Kiddyland has staged the event, according to the company.