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Daimaru Umeda hosts a chocolate-themed Hello Kitty pop-up with Osaka-exclusive items

Daimaru Umeda's seventh floor turns over to a chocolate-themed Sanrio pop-up from September 18, with an Osaka-only canvas pouch and coaster rather than any claim to be the first of its kind.

Calm near-monochrome illustration of a department store pop-up display with rows of small character-themed merchandise and gift boxes, one silhouette shopper browsing.
Illustration by floortok.com

Daimaru Umeda will host "HELLO KITTY'S SWEETS MARKET," a chocolate-themed pop-up on the seventh-floor special exhibition space, from September 18 to October 5, J. Front Retailing said in a statement. The store describes a lineup of roughly 2,000 items or more built around Hello Kitty and other Sanrio characters, all tied to a chocolate motif.