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Japan Market Data

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← Inbound tourism

Inbound shopping spend

Inbound tourism

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682.1¥ billion
Q2 2026+4.2% vs Q2 2025
Year to date · Q1–Q2 20261,272.5 ¥ billion total−4.0% vs Q1–Q2 2025

Year to date is floortok's own arithmetic on the published months — a total for sales and arrivals, an average for prices and rates — set against the same months a year earlier. The bars are each month's year-on-year change.

QuarterInbound shopping spend (¥ billion)Year on year
Q2 2026682.1revised from 673.1+4.2%
Q1 2026590.4−12.1%
Q4 2025677.7+2.1%
Q3 2025550.3+0.4%
Q2 2025654.7−1.0%
Q1 2025671.3+28.6%
Q4 2024663.6+39.0%
Q3 2024548.3+51.2%
Q2 2024661.2+109.8%
Q1 2024522.0+110.3%
Q4 2023477.4—
Q3 2023362.6—
Q2 2023315.2—
Q1 2023248.2—

What foreign visitors spend on shopping (買物代) each quarter — the most luxury-relevant slice of inbound spending. Some quarters' shopping figure is computed from the agency's published shopping share of the official quarterly total; recent quarters are first-preliminary (速報) and may be revised.

floortok processing: Converted by floortok: the Japan Tourism Agency publishes this in 億円; shown here in ¥ billion (÷10).